Many management pundits around the world have tried hard to identify and define the two fields of Business Analytics and Business Intelligence. However, what one can induce is that nobody […]
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CFA® Versus FRM
One of the most evident and common question in the minds of any finance executive looking for certifications is: Whether to go in for the CFA® or the FRM certification […]
Skills of a Data Scientist
The job of a data scientist is definitely not as easy as it might seem to be. It definitely finds a place in the category of ‘most challenging roles’, from […]
Predictive Modeling in Analytics
Predictive Modeling can be understood as the course of creation and testing of a model, and then validating the same to best forecast the profitability of any outcome. As organizations […]
Rise of Public Relations
In the twenty-first century, image and perception matters! Stakeholders of leading organizations in today’s world, irrespective of their sizes, lay a lot of emphasis on the image the general public […]
Management Versus Leadership
Professionals and executives around the world still believe that leaders around the world make up for great managers, but, whether it is true on the contrary still needs to be […]
Impact of Social Media
There have been numerous and significant changes, and considerable progress in the information and communication technology industry since the past decade. One of the most essential and crucial trends that […]
Taking the unconventional path- Marketing Careers for Finance Executives
Some of the most sought after career options available to individuals in the 21st century lies in the Marketing and the Finance domain. People do often feel and believe that […]
Local SEO in the world of SEO
Back in August 2015, when Google decided to roll out its latest changes in local search history, there was a sudden wave of articles and books being published by the […]